Public relations activities across Africa are under a microscope like never before. This renewed interest is for many reasons and while continued economic growth in key African markets is one of them, the most notable reason… Read More
Category Archives: C Moore Conversations
Can Public Relations & Branding Position Africa as the Next Travel Destination?
In July 2017, the UNWTO released tourism figures for the first part of the year highlighting the strong growth in the global tourism sector. The available data for Africa pointed to an 8% increase in international…Read More
Social Media Week Lagos Looks Forward to 2018
Social Media Week Lagos (SMW Lagos) looks forward to another landmark conference in Nigeria from February 26 – March 2, 2018. Hosting thousands of attendees from across Nigeria, the rest of Africa and around…Read More
Four Lessons Agencies can Learn from the Bell Pottinger Scandal
In the world of PR agencies, we create and share the stories of our clients. We are never meant to become the story, but this is exactly the nightmare situation that PR firm Bell.. Read More
Nigerian Billionaire Philanthropist Tony Elumelu Talks About His Bold $100 Million Investment in African Entrepreneurs
In 2015, Nigerian Billionaire investor, economist, entrepreneur and philanthropist, Tony Elumelu began one of the most ambitious Pan-African entrepreneurship initiatives in modern history when his foundation, the Tony Elumelu Foundation (TEF) launched the Tony… Read More
Top 5 predictions for the African PR and communications industry in 2016
Originally posted in PR Week: As the African economy grows, more sophisticated PR and communications services will be required across this diverse continent.
All Roads Lead to Cameroon!
By C Moore Media
CMM organized a US media delegation consisting of reporters from CNN, Black Enterprise, BET, Travel Weekly, The Atlantic, African Sun Times and Canadian Traveler to visit Cameroon, Africa's fastest growing tourist destination.
Archbishop Desmond Tutu launches global campaign to Improve Education across Africa.
By Claudine Moore
United Nations Secretary General Ban Ki-moon has called education the “single best investment nations can make to build prosperous, healthy and equitable societies” and meeting this goal is crucial if sub-Saharan Africa is to avoid losing a generation of children to sub standard educational resources.
Knowledge Sharing!
By Claudine Moore
August/September 2013
Knowledge is power and sharing is caring, and CMM is dedicated to the economic development of Africa. With this in mind, when I was invited to provide executive facilitation and workshops to sub-Saharan executives from the National Nigerian Petroleum Corporation and Bank of Industry, Nigeria I was delighted to take part.
Social Media Week in Africa!
By Michelle Agbodohu
February 2013
We were delighted to find out at the end of 2012 that founder Claudine Moore had been invited to sit on the board of Social Media Week Lagos (SMWLagos). SMW takes place simultaneously in several global cities such as London, Berlin, Buenos Aires, and we have been attending SMW in New York City since it began in 2009. Being part of SMWLagos 2013, which represents the first time SMW has included an African city, was a huge honor and the agency was delighted to host one of the official SMWLagos events. Continue reading